Enhancing website usability and accessibility is not only a best practice but a commitment to inclusivity. Let's begin with a quote from Tim Berners-Lee, the inventor of the World Wide Web, emphasizing the importance of accessibility:

"The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect." - Tim Berners-Lee

1. Responsive Design

Ensure your website is responsive and adapts seamlessly to different devices and screen sizes. A mobile-friendly design is not only user-friendly but also positively impacts search engine rankings.

2. Intuitive Navigation

Simplify navigation by organizing content logically. Clear menus, concise labels, and a well-structured layout contribute to an intuitive user experience.

3. Contrast and Readability

Optimize text contrast for readability. High contrast between text and background improves readability for users with visual impairments. Aim for legible font sizes and use a font style that is easy to read.

4. Alternative Text for Images

Include descriptive alternative text for images. This not only aids users with visual impairments who use screen readers but also contributes to better SEO.

5. Keyboard Accessibility

Ensure that all interactive elements on your website are accessible via keyboard navigation. This is vital for users who rely on keyboards or other assistive technologies to navigate the web.

6. Forms and Error Handling

Design forms with clear labels and provide descriptive error messages. This assists all users, including those with cognitive disabilities, in completing forms accurately.

7. Regular Accessibility Audits

Perform regular accessibility audits using tools like WAVE (Web Accessibility Evaluation Tool) to identify and address potential issues. Regular assessments help in maintaining and improving accessibility over time.


Tim Berners-Lee's words underscore the universal nature of the web. As creators of digital spaces, it's our responsibility to ensure that everyone, regardless of ability, can access and engage with the content we provide. These seven strategies for improving website usability and accessibility serve as a roadmap for creating inclusive and user-friendly online experiences. By embracing these principles, you not only enhance the usability of your website but contribute to a more accessible and equitable digital landscape. Here's to building websites that truly empower and welcome every user!

Get in touch with us
and elevate your outsourcing strategy with a partner that makes a difference.